Serving Clients Over Selling Products with Ildi Arlette

Today our guest is business consultant Ildi Arlette, one of the most popular med spa consultants in the world. So often these days, Ildi is noticing that businesses are forgetting the most important objective in their business: providing a solution to the client. Investing and nurturing your team is so important if you want them to sell your business with every client interaction.

“Unfortunately, our online world and social media world has tricked us, and shown people, I think, a very artificial impression of what these tools, methods, systems, approaches, and concepts will do for them.” - Ildi Arlette

Topics Covered Include

• Why med spas tend to have an incredible patient experience.
• The reason what you do isn’t that important (and what matters more).
• Common issues that get in the way of business growth.
• How mentors helped Ildi become the consultant she is today.
• How some med spas expand beyond the stereotype.
• The conflict between serving and making money, and how to make both work.
• Why everybody in your business is a salesperson and what that means for your business.
• How long you should be working with your next coach or tool.
• The place for product-specific knowledge versus core skill education.
• The role of the person at the front of your business and how to support them.
• Why raises aren’t always the answer to investing in your team.
• How long it actually takes to build a strong, thriving practice.
• How being proactive and prepared can save you in the most difficult situations.

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